BharatPe Launches ‘Tyohar BharatPe Gold Offer’ with 5 percent Extra Digital Gold and a INR 20 Lakh Prize Pool

BharatPe Launches ‘Tyohar BharatPe Gold Offer’ with 5 percent Extra Digital Gold and a INR 20 Lakh Prize Pool

13 October 2026: To mark the festive season, BharatPe, India’s leading financial services and UPI payments company, has launched the ‘Tyohar BharatPe Gold Offer’, a limited-3period campaign running from October 11 to November 10, 2026, across the BharatPe ecosystem.

Under this festive offer, customers will receive 5% extra digital gold on every eligible one-time gold purchase above ₹100, with the additional gold credited instantly to their portfolio. The offer also extends to new gold SIPs, subject to the completion of seven successful SIP transactions during the campaign period.

Adding to the festive rewards, customers can participate in a leaderboard challenge for a chance to win from a prize pool of ₹20 lakh. Only gold transactions above ₹10,000 will be eligible for leaderboard rewards, giving customers an additional opportunity to benefit from their gold investments during the campaign.

With the Tyohar BharatPe Gold Offer, BharatPe aims to make digital gold investments more rewarding during the festive season. The campaign combines an assured additional gold benefit on eligible purchases with a leaderboard challenge, offering customers two ways to participate in the festive initiative.

The Invest BharatPe app enables customers to invest in digital gold, set up gold SIPs and track their holdings through a single platform.

How to Avail the Tyohar BharatPe Gold Offer:

  1. Download the Invest BharatPe app.
  2. Complete your profile setup.
  3. Click on Invest to participate in the Tyohar BharatPe Gold Offer.
  4. Choose your investment amount.
  5. Select your preferred payment method, including BharatPe UPI, other UPI options, net banking or debit card.
  6. Complete the payment to make your investment.

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