Mumbai, India, 24 September 2025: LuxExclusive Marketing Private Limited, a leader in designing customer experiences and luxury marketing solutions, is delighted to announce that it has been part of the Mercedes-Benz family for 10 successful years in India, along with Qatar and the Kuwait in the past few years. This milestone shows how dedicated the company is to providing innovative, ROI-driven marketing solutions to top Indian companies and worldwide multinationals.
About LuxExclusive
LuxExclusive was started with the goal of “adding customer-centric value to brands and businesses.” It has now become a leader in changing how customers feel about luxury brands. The company focuses on three main areas: Customer Experience Design (CExD), Customised Merchandise, and Curated Events. It serves high-end industries like automobiles, real estate, alcohol and beverages, jewellery, BFSI, and luxury retail.
Sumit Govind Sharma, Managing Director and Founder of LuxExclusive, said, “Our journey with Mercedes-Benz over the past decade has been nothing but extraordinary. This relationship shows our dedication to providing excellent and innovative consumer experiences. As we keep growing and improving our services in India, Qatar, and the Kuwait, we are still focused on making those “WOW” moments that turn consumer interactions into long-term brand loyalty.”
Ten Years of Greatness with Mercedes-Benz
Over the past ten years, LuxExclusive has changed the way luxury car customers interact with the brand by carefully designing touchpoints. The organisation has designed every encounter, from the entrance to the vehicle handover, to exceed client expectations. Their complete customer experience design techniques have become standards in the luxury automotive sector.
Customised Merchandise: Quality That Matches Your Brand
LuxExclusive makes high-end merchandise for Mercedes-Benz that considers the brand’s unique colour scheme, elegant themes, and commitment to being eco-friendly. This careful approach ensures that every branded item not only showcases Mercedes-Benz’s luxurious history but also fits with the company’s environmental ideals and aesthetic standards. This creates real touchpoints that strengthen brand identity and customer connection.
Premium Events: Opening New Doors
This year, LuxExclusive is still pushing the limits of luxury event planning with unique events like the “100 Years of Burrata” celebration. This high-end culinary experience mixes history, luxury, and smart client engagement. These kinds of projects show that the organisation can make well-thought-out, well-designed experiences that really connect with consumers.
New ideas in designing customer experiences
LuxExclusive’s unique method includes thorough project briefings, reviews from both inside and outside the company, mapping consumer touchpoints, gap analysis, and detailed scheduled rollouts with reviews when the project is finished. The company’s Luxe Loyalty Platform lets you manage authenticated databases, run time-limited campaigns, and do everything from start to finish without any problems, all of which always result in measurable ROI.
The company’s philosophy for designing customer experiences is based on eight main goals: making customers happier, going above and beyond what they expect, building trust and loyalty, getting more support and referrals, lowering customer churn, giving the company a competitive edge, creating “WOW” feelings, and making sure that all interactions are the same.
Looking Ahead
As LuxExclusive begins its second decade with Mercedes-Benz, the company stays true to its mission of continuing to grow by offering more solutions, closing the gap between what customers expect and what the brand delivers, and sticking to its ROI-focused approach with cost-effective campaigns and initiatives.
The company still works with a wide range of industries, such as Hospitality, Alcobev, Banks and consumer Goods, Automobile, airlines. Its headquarters are in Mumbai, but it is growing its presence in markets around the world.